Ten Ways to Support
1. Watch this video of indie booksellers that the ABA put together
2. Ask your distributors about:
- Several owners talk candidly about what their stores are doing to adapt and what they need from publishers.
3. Raise awareness about the crisis in e-blasts and on your social media
- Extended billing
- Sending call tags (if they don’t already) event returns
- Extending or waiving the deadline for returns
- Working with the ABA on their asks
4. Feature a bookstore and what they’re doing to cope in your newsletter
- Promote ordering from local bookstores
- Many customers don't know indies can ship direct to home
- Such as: tailored subscription boxes and online book clubs
5. Direct book sales to Bookshop or bookstore websites where you can
- Bookshop has increased their affiliate commissions to 30%
6. Donate to the Save Indie Bookstores or BINC
- IPC is contributing 10% of incoming membership dues to BINC
7. Assist in coordinating with authors for personalizations and virtual events
- If books were already delivered for a cancelled event,
- Local authors may be willing to sign and personalize at the store
- Creating tip-ins and shipping books directly to customers
8. Help to promote events and/or collaborate with stores on virtual events
9. Give vouchers to staff or reimburse their purchases at indie bookstores
- A voucher or reimbursement offer to use by the end of April will help indie bookstores and raise staff morale
10. When stores are able to reopen, solicit requests for book donations
- Many stores have had to return large portions of stock.
- IPC is in touch with the regional bookstore associations to collaborate on timing and finding the stores in need.
- You can also solicit requests through your newsletter.
IPC will continue to be in touch with bookstores across the country about what their needs are. Support will be especially critical in these early days and when stores are finally able to reopen.